Tag SEO

How to increase your blog traffic with 4 essential tools

When you are running your blog as a business, how to grow your blog traffic is one of your key priorities. To increase your traffic, it is essential: 1 – To have the right tools to understand your traffic: how much, where it comes from, etc. 2 – To understand how search engines (specially Google) see your site. 3 – To work on different elements to improve SEO (Search Engine

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11 simple steps to write a blog post that attracts readers

Feeling confused by all the advice out there? Writing a blog post can seem like an overwhelming task and you may not know where to start. I’ve been there. Writing a blog post doesn’t have to be difficult if you follow the right process and focus on each step. This article will guide you through each step to help you make writing a blog post a simple process: 1 –

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How to set up Google Search Console

Google search console is a free tool by Google that provides detailed information about how your site appears in Google search results. You can find out how many times your site appears on Google search results, how many clicks it gets and detailed information about your Google ranking for different keywords. This is valuable information you should use to optimise your site and improve your SEO ranking, which will increase

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Keyword research to improve your website’s ranking

If you want to focus on improving your ranking on search engines, you need to focus on the keywords that you are using on your blog posts. Performing keyword research can hugely improve your website ranking. This blog post goes through an introduction of what keyword are, what are the best (free) tools for keyword research and how to perform keyword research. What are keywords? When a user goes to

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2 Simple steps to optimise your website images

Images are usually a vital part of a blog. Whether you use your images or use stock photos, the format and size of your images are going to have a significant impact on your website performance and your user experience. Optimising your website’s images is something that you can quickly improve with a couple of free apps. Why optimise your website images? Optimising your images will improve your website speed,

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How to submit your site to the major search engines

If you are an established blogger, your site is probably already ranking in all the main search engines. But if you have a new site and don’t have many external links that point to your site, submitting your site to the main search engines can help your visibility and your ranking. Not sure if the different search engines are already indexing your content? Check what information different search engines have

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Improve your search engine ranking with Yoast SEO (free)

If you want to grow your website’s traffic and start ranking on search engines, you will need to work on your website’s Search Engine Optimisation (SEO). If you are just starting, this may not be on the top of your priority list. However, I think that it’s far easier to set things up from the beginning and look at each post’s SEO when you write it rather than trying to

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10 steps that can reduce your load speed to half

Website speed is one of the factors used by search engines in their ranking algorithm; it also has a significant impact on user behaviour. According to Google, the probability of users bouncing off your website increases by 90% when your website load time increases from 1s to 5s. So website load time is a key element to consider both to improve SEO and user experience. The first step to improve

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Introduction to SEO

When you first start blogging, one of the critical elements that you need to focus on is traffic. You need traffic to be able to monetise your content. There are several ways to get free traffic, and one of them is getting free traffic from search engines. Ranking well on search engines is not straightforward and is likely to take some work. Search Engine Optimisation (SEO) will help you improve

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6 easy actions to improve SEO

When you start your website or blog, one of the things that you need to focus on from the beginning is Search Engine Optimisation (SEO). SEO looks at optimising your website content to increase your ranking on search engine results.  Smart Insights indicates 31.52% of users clicked on the first search result in 2018 for desktops (24.05% for mobile); this means that a higher ranking on search results leads to

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